
MEDDICC sales training
MEDDICC sales training helps salespeople win more business with 7 simple questions
Learn MEDDICC quickly and easily during this intensive sales training with Jens Edgren, experienced sales trainer and author. Knowledge combined with examples and role play.
Are you struggling with your sales?
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With MEDDICC 7 simple questions you can quickly find the customer's needs, find the right decision-maker and win the deal. 1000s of salespeople in all industries and continents use MEDDICC to sell more faster

Problem and solution
Today's B2B sales environment is more complex and competitive than ever. Customers are well-informed, decision-making processes are longer, and it's difficult to identify the real decision-makers. Many salespeople miss important business insights and spend time on the wrong deals.
To become more efficient and successful, you need a structured method for qualifying deals and asking the right questions. MEDDICC Sales Training is a sales training based on the proven MEDDICC method that helps you understand the customer's needs, drive the deal forward and increase your hit rate.
Take the next step with our MEDDICC Sales Training and learn how to identify and drive profitable business in a structured way.
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"Very good training. I like that you go into depth about how to establish a good relationship with the customer and how to get the customer to talk and feel safe with you! Very rewarding."
Riad Harake
Education Eniro
"Thank you Jens for the learning & development through MEDDICC over the past two years. You have supported the team through a range of professional development, driven success and enabled us to shape new and exciting processes that drive our customer engagement. Look forward to continuing our development as our customers, markets and organization evolve."
Mike Wilkinson
Schneider Electric
"Before taking the MEDDICC training, I struggled to effectively qualify leads, often wasting time on prospects who weren't a good fit. Since taking the course, I've learned to ask the right questions to identify real decision makers and understand their specific needs. This has resulted in a 20% increase in my qualified leads and a 15% improvement in closings."
Atanas Runyov
MEDDICC changes the way of selling
"Hi Jens! Really glad you showed me MEDDICC and coached me. It has been a journey of learning and had me thinking so differently about sales. I love the way you make buyers feel comfortable with the right questions. You have made me feel much more confident by giving me a process to correctly diagnose problems!"
Charlie Stennett
Schneider Electric!
"Excellent training that changed the way I think about the process of selling and approaching customers. This approach has not only sharpened the lead qualification process, but has significantly improved my ability to navigate the entire deal."
Elena Stefanovska
Procon
"I have had the honor of having Jens Edgren as my external coach with MEDDICC as the basis for teaching and coaching. The techniques have helped me take more control of my sales and more quickly identify key and success factors to improve my sales skills. Jens has had a great ability to adapt and use my business cases in a practical way to teach."
Mattias Jakobsson
Cybercom
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