
The New MEDDPICC: Sell more, faster Paperback – October 31, 2024
By Jens Peter Edgren (Author), Björn Hansen (Author), Björn Hårdstedt (Editor),
5.0 1 rating
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A MEDDPICC® MEDDICC® guide to scaling up sales, reaching sales targets and thriving in a fast paced AI and internet-driven B2B sales environment
MEDDPICC® and MEDDICC® is one of the world’s most widely used sales methods. It helps increase sales and close deals faster. MEDDPICC® MEDDICC® is easy to learn and simple to use, and you will see your sales take off the minute you start using MEDDPICC® MEDDICC®.
The new MEDDPICC® gives you the tools you need to succeed in high tech sales. The book provides you with the MEDDPICC® and MEDDICC® sales method, a way of asking questions based on advanced psychology, along with templates and tools for using MEDDPICC® MEDDICC® in your sales work.
The new MEDDPICC® includes a 5, 30, and 180-day plan to implement the method, as well as unrivaled tools like the MEDDPICC® Sales Compass, and practical tips on how to coach sales managers at both group and individual levels using the sales funnel.
Jens Edgren is one of Europe’s most experienced sales directors and coaches. For more than 35 years, he has trained sales directors and managers at high tech companies worldwide. Jens Edgren has authored seven books, including the widely popular “How to sell the answer to a problem” which has been sold in thousands of copies.

"This book is an invaluable resource for anyone looking to master the MEDDPICC sales methodology. The insights provided have transformed our sales approach, leading to increased efficiency and success."
"A must-read for sales professionals! The practical advice and real-world examples make it easy to implement the strategies outlined. Our team's performance has improved remarkably since adopting these techniques."
"The New MEDDPICC offers a comprehensive guide to understanding and applying the MEDDPICC framework. It's well-structured and engaging, making complex concepts accessible and actionable."
"A game-changer in the world of sales. This book provides a clear roadmap to understanding and applying the MEDDPICC framework, leading to tangible results."